Museum Leadership Workshops

Plan the Work, Work the Plan: Strategic Success for Museum Leaders
Facilitated by NEMA Executive Director Dan Yaeger


The New England Museum Association invites you to a new professional development opportunity designed for museum CEOs, senior staff, and board members, with the purpose of assessing best practices in museum strategic planning and creating a culture of strategic teamwork between the CEO and board.

Here’s what you can expect from attending:

  • Empower your museums to create effective strategic planning processes
  • Strengthen participants’ knowledge base of strategic planning options and maximizing the strategic relationship between staff and board
  • Grow and learn from a peer-learning forum to compare situations and share solutions

Plan the Work, Work the Plan is open to all NEMA Institutional Members. To participate, your museum needs to send its executive director and 1 – 5 board members and/or senior staff so we can ensure a fruitful discussion. (All volunteer museums may attend, but need to send their board chair and 1 – 5 additional board members.) You pay one low price of $65 per museum – a great deal for an afternoon of customized learning.

Space is limited, so reserve your place today! The deadline to register is one week prior to the workshop.

Register here.

All volunteer museums register here.

Click here to pay by check or call the NEMA office at 781-641-0013 to register.

For more information contact Dan Yaeger, or 781-641-0013.

Event Schedule

(Each workshop is 1 – 5 p.m.)

June 6   
Hill-Stead Museum
Farmington, CT

June 7
International Tennis Hall of Fame and Museum
Newport, RI

June 14                
The Monadnock Center
Peterborough, NH

June 20                
Clark Art Institute
Williamstown, MA

June 21                
Gore Place
Waltham, MA

June 22                
Maine Historical Society
Portland, ME

Workshop Agenda

1 – 1:30 pm         Introductions

The first segment of the workshop will consist of introducing participants to the workshop concept and to each other. Dan Yaeger will describe the agenda for the afternoon and provide context for the discussion, describing the importance and functions of strategic planning in museums.

1:30 – 2:15           Issue Identification

Participants will identify obstacles they have with regard to building and maintaining effective strategic planning processes at their museums. Large-group discussion will filter commonalities and differences, suggesting solutions for strategic success.

2:15 – 3:15           Strategic Planning Options & Best Practices

Dan Yaeger will lead a discussion of strategic planning including:

  • Consultant-led or self-directed
  • Linear planning vs. integrated planning
  • Stakeholder engagement
  • Metrics & evaluation
  • Dovetailing plan, policies, and budget
  • Multi-layer planning

3:15 – 4:15           Breakout Sessions

Participants will break into two smaller groups, one for executive directors/staff and one for board members. The groups will consider review and provide peer learning on museum SWOT analyses (strengths, weaknesses, opportunities, threats), prepared by participants prior to the workshop.

4:15 – 5 pm         Discussion

Participants will enjoy a final segment of reflection and discussion based on the day’s discoveries. Dan will encourage participants to use a worksheet to develop a culture of ongoing strategic planning in their institutions.